Strategic Alliance Announced Between Icon Blue and LAGRANT COMMUNICATIONS
FOR IMMEDIATE RELEASE
STRATEGIC ALLIANCE ANNOUNCED BETWEEN BRAND MERCHANDISING COMPANY ICON BLUE AND INTEGRATED MARKETING COMMUNICATIONS FIRM LAGRANT COMMUNICATIONS
LOS ANGELES (May 27, 2016) – Icon Blue is pleased to announce a strategic alliance with LAGRANT COMMUNICATIONS, a minority-owned integrated marketing firm specializing in the African American, Hispanic and LGBT consumer markets, to provide expanded services to our respective clients.
“I look forward to this partnership with LAGRANT COMMUNICATIONS,” says Icon Blue’s CEO Walter Hill. “LAGRANT COMMUNICATIONS has been a long time fighter for the inclusion of diverse companies in corporate America, and we are thrilled to be part of that movement.” LAGRANT COMMUNICATIONS has received numerous awards for their marketing services such as the Gold SABRE Award for their multicultural marketing of Verizon’s “It’s a Family Affair Campaign.”
“Our firm has had a business relationship with Icon Blue for almost two decades. In addition, Icon Blue has been the recipient of numerous supplier recognition awards from Honda and Macy’s,” says LAGRANT COMMUNICATIONS President and CEO Mr. Kim L. Hunter. “It was only in due time that we made this a strategic partnership alliance; it’s a win-win for clients of both companies.”
LAGRANT will ensure its industry contacts know of the many products and services Icon Blue offers through the coordination of presentations and one-on-one meetings. In return, Icon Blue is enthusiastic about offering their clients the added value of a full-service marketing firm.
To be referred to LAGRANT COMMUNICATIONS, please email firstname.lastname@example.org.
About LAGRANT COMMUNICATIONS
LAGRANT COMMUNICATIONS (LC) is an award-winning, full-service integrated marketing communications firm that specializes in African American, Hispanic and LGBT consumer markets. Celebrating 25 years in business, the firm provides culturally relevant and sensitive counsel to corporate, government, and not-for-profit organizations that strive to reach ethnically diverse populations.
Headquartered in Los Angeles, LC offers clients a vast array of communication services, including advertising, marketing and public relations. The firm’s current client roster includes: Burgess Services, California African American Museum (CAAM), Carnival Corporation, Covered California, Greater Rochester Health Foundation, Martin Luther King, Jr. Community Hospital and Verizon. For more information on LAGRANT COMMUNICATIONS, visit www.lagrantcommunications.com.
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Contact: Mr. Kim L. Hunter/ Ms. Terri Dixon
(323) 469-8680 ext. 225/232
About ICON BLUE
Icon Blue is a brand merchandising company that offers innovative, exciting ideas and merchandising solutions to support client goals in all areas of sales promotion, marketing and special events. Founded more than 15 years ago, Icon Blue’s success has stemmed from its ability to exceed client expectations and deliver the right ideas to the right audience. Icon Blue is a certified minority business that holds certification with the National Minority Supplier Development Council. Headquartered in Los Angeles, Icon Blue’s current list of top clients include Macy’s, Honda, Smashbox, Hilton and the Los Angeles Tourism and Convention Board. For more information on Icon Blue, visit www.iconblue.com
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Contact: Walter Hill/Eden McClellan
Icon Blue, Inc.
(323) 634-5301 ext. 226/240